Amazon Launches Cloud-Based Music Locker

  • Amazon
  • Online Music
SEATTLE -- Online retail giant Amazon.com announced the launch of a Web-based music locker service - Cloud Drive, a secure online storage facility; Cloud Player for Web, a browser-based player for the Mac or PC; and Cloud Player for Android, a player app for Android phones and tablets. Customers can upload their existing music to Cloud Drive and can save any new Amazon MP3 purchases directly to their Cloud Drive for free.

Bill Carr, vice president of movies and music at Amazon, explains that the new offering "eliminates the need for constant software updates as well as the use of thumb drives and cables to move and manage music."

"Our customers have told us they don't want to download music to their work computers or phones because they find it hard to move music around to different devices," Carr says. "Now, whether at work, home, or on the go, customers can buy music from Amazon MP3, store it in the cloud and play it anywhere."

Free Music Storage
Customers automatically start with 5 GB of Cloud Drive storage to upload their digital music libraries; purchasing an Amazon MP3 album upgrades the customer to 20 GB. New Amazon MP3 purchases saved directly to Cloud Drive are stored for free and do not count against a customer's storage quota.

Amazon says the upload process is simple. Files can be stored in AAC or MP3 formats and are uploaded to Cloud Drive in the original bit rates. Customers can pick songs, artists, albums or playlists to upload or simply upload their entire music libraries.

Cloud Player for Web
Customers can listen to their music via Internet Explorer, Firefox, Safari for Mac or Chrome. Cloud Player for Web lets them manage their music with download and streaming options, and they can continue to use iTunes and Windows Media Player to add their music to their iPods and MP3 players.

Cloud Player for Android
Cloud Player for Android is now bundled into the new version of the Amazon MP3 App; it includes the full Amazon MP3 Store and the mobile version of Cloud Player. Customers can use the app to play both music stored on their Cloud Drive and music stored locally on their devices. Features include the ability to search and browse by artist, album or song, create playlists and download music from Cloud Drive.

Store More than Music
In addition to music, customers can securely store photos, videos and documents on the Cloud Drive and access them via Web browser on any computer. In addition to the 5 GB of free storage, customers can purchase storage plans starting at $20 a year for 20 GB.

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