RouteThis Secures $25M Series A Funding

KITCHENER, Ontario–RouteThis, a provider of in-home Wi-Fi connectivity support solutions for internet service providers (ISPs) and smart home brands, has raised a $25 million Series A investment round led by Inovia Capital. The round also includes participation from Intel Capital, Round 13, Garage Capital and Ken Miller Capital. The investment will support and scale product offerings for RouteThis’ growing base of customers, fuel hiring efforts, and accelerate growth into new verticals.

“This funding rapidly accelerates RouteThis’ mission to help ISPs and smart home brands deliver flawless Wi-Fi connectivity to their customers,” said Jason Moore, Co-founder and CEO of RouteThis. “Wi-Fi reliability is more important now than ever before. This round of funding will enable us to expand our product offerings to help our customers manage complex home networks better and redefine what it means for these teams to deliver a world-class support experience.”

Product expansion will happen immediately with the launch of RouteThis Certify, a platform that simplifies installation services for ISPs and their technicians by optimizng home networks for continuous Wi-Fi connectivity from day one. RouteThis Certify complements the company’s flagship product, RouteThis Resolve, the industry’s first fully-integrated Wi-Fi diagnostics and troubleshooting platform, and will simplify the resolution process after the fact by providing support agents with initial home network configurations and settings that they can reference on later calls.

“Rapidly, more and more products inside the home are becoming connected, and with the smart home market expected to reach 580M users by 2026, the need for solutions that can ensure flawless connectivity of those devices is only going to grow”. said Steve Woods, Partner and CTO at Inovia Capital. “RouteThis’ technology has an impressive track record of quickly enabling ISPs and Smarthome brands to solve their end user’s connectivity challenges and Inovia is excited to be supporting them for the next stage of growth.”

Since its launch in 2017, RouteThis has transformed the way ISPs and smart home brands deploy, manage, and support the connected home. Using an entirely software-based approach that leverages the power of consumer smart devices, RouteThis enables agents and consumers to identify, resolve, and prevent Wi-Fi connectivity issues quickly. RouteThis’ strong track record of allowing ISPs to supply better service at a lower cost, with a reduced number of on-site support calls from technicians, has allowed them to reach more than six million homes in over thirty countries each year.

“The RouteThis team understands the Wi-Fi connectivity challenges faced by consumers relying on a range of cloud-based services in an increasingly connected home, and the associated support challenges for ISPs and Smart Home OEMs,” said Arun Chetty, Managing Director at Intel Capital. “Intel Capital is excited to support RouteThis in their journey to provide an efficient hardware-free, cloud-based solution that is being rapidly adopted in a growing market segment.”